Rotary collections are inspired by the brand's rich heritage, blending Swiss-inspired craftsmanship with a contemporary British design influence. The range spans heritage styles and sophisticated dress watches, including slimline profiles and skeleton dials, through to sporty designs enhanced with modern technology.
Regent
The Regent collection combines bold, angular design with a contemporary integrated bracelet for a distinctive modern look.
Seamatic
The Seamatic collection offers premium sports watches designed to take you from the ocean to the boardroom.
Greenwich
Classic skeletonised designs, offering the wearer a glimpse into the inner workings of the watch.
Apex100
Featuring sports watches and divers, the Apex100 collection presents a contemporary take on classic tool watches - with 100m water resistance as standard.
Lumen
Inspired by nature's quiet luminescence, Lumen pairs striking angular cases with distinctive dials and the charm of an automatic movement.
Ultra Slim
At just 5.7mm the Ultra Slim collection features the slimmest watches in the collection. Featuring easy to wear, elegant designs.
Heritage Gents
Featuring classic, timeless, everyday watches. The epitome of Rotary.
Heritage Ladies
Featuring classic, timeless, everyday watches. The epitome of Rotary.
1895
Drawing inspiration from Rotary's rich catalogue of over 130 years of watches, the 1895 collection features iconic designs, reimagined for the present day.
Henley
The Rotary Henley Collection delivers versatile timepieces that combine practical functionality with a sleek, sporty aesthetic.
